Avora

What do they actually do

Avora sells AI “agents” that sit alongside dental teams during patient visits. Clinics place a microphone in the operatory, the system records and transcribes the appointment, extracts clinical facts and treatment plans, and auto‑writes the clinical note/charting for review Avora site.

Beyond documentation, Avora flags coachable moments in the conversation (e.g., objections, missed explanations), generates scorecards for coaches and ops teams, and rolls these up into group analytics. It also produces follow‑ups and patient‑facing materials to help convert treatment, and lets groups customize behavior, note templates, and scorecards via an “Agent Trainer.” The company highlights multi‑location dental groups as customers and publishes case studies claiming improvements in case acceptance and usage across “hundreds of practices” Avora site YC listing.

Who are their target customer(s)

• DSO / multi‑practice operator: Hard to keep presentation quality, documentation, and case acceptance consistent across locations; needs roll‑up analytics and standardized SOPs to manage performance at scale.
• Clinic manager / office manager: Spends time chasing missing or low‑quality notes and enforcing documentation standards across operatories; needs automated charting and simple scorecards to monitor compliance.
• Dentist / clinician: Loses chair‑time to writing charts after visits; wants accurate, structured notes without re‑typing or correcting large summaries.
• Treatment coordinator / front‑desk staff: Follow‑ups vary by person and shift; objections aren’t handled consistently, which hurts case acceptance and booked treatment.
• Coaching / clinical quality team: Lacks objective evidence of communication gaps and a scalable way to prioritize coaching; needs consistent scorecards and analytics across many visits.

How would they acquire their first 10, 50, and 100 customers

• First 10: Run high‑touch paid pilots with local multi‑practice groups and DSOs via YC/network/consultant intros; include onsite mic install, Agent Trainer setup, staff training, and an 8–12 week ROI read‑out on notes time saved and case acceptance Avora site YC listing.
• First 50: Package pilots into a repeatable playbook: standard templates, onboarding checklists, and a one‑page ROI deck; add targeted outreach to DSOs and use case studies to close; offer referral/expansion incentives for multi‑location rollouts Avora site.
• First 100: Open two scalable channels: reseller/integration partnerships with major PMS vendors and dental consultants for DSO deployments, plus a lighter self‑serve bundle for single‑office/small groups promoted via conferences and targeted ads.

What is the rough total addressable market

Top-down context:

Avora sits within the dental practice management/charting and adjacent software market, which industry reports size in the low billions of dollars in the U.S. in 2024 Grand View GMI Insights. The U.S. has roughly 135,333 dental practice locations that could adopt add‑on software ADA HPI.

Bottom-up calculation:

Using public per‑office pricing benchmarks of about $129–$179 per month ($1,548–$2,148/year) yields a U.S. revenue TAM of roughly $210M–$291M annually if sold to all 135,333 practices Practice‑Web pricing ADA HPI. This is a conservative, per‑location SaaS view; enterprise DSO bundles could raise per‑location spend toward the multi‑billion software category figures Grand View.

Assumptions:

• Pricing comparable to mainstream dental PMS/add‑on tools ($129–$179 per office per month).
• One paid subscription per practice location; adoption feasible across most U.S. practices.
• Excludes international markets and excludes expanded bundles (RCM, imaging, enterprise add‑ons).

Who are some of their notable competitors

• Dental Intelligence: Analytics and patient engagement platform used by many DSOs; overlaps with Avora on scorecards, KPI dashboards, and follow‑up workflows.
• Overjet: AI for radiograph analysis and case presentation; helps DSOs increase case acceptance and standardize quality—adjacent to Avora’s coaching and conversion focus.
• Bola AI: Voice‑driven perio charting and clinical documentation for dental teams—direct overlap on automated notes and in‑operatory capture.
• Yapi: Dental patient communication and automation (recalls, forms, reminders); overlaps on follow‑ups and patient engagement around treatment acceptance.
• Dentrix (Henry Schein One): Widely‑used dental PMS with documentation templates, reminders, and reporting; a platform incumbent Avora must integrate with or displace in parts of the workflow.