Infinite

What do they actually do

Infinite is a developer-facing payments platform that lets businesses move B2B funds across borders using stablecoins through APIs and SDKs. Compliance and risk controls—business identity checks, KYC/AML monitoring, fraud detection, and case/approval workflows—are embedded directly in the payment flow so teams don’t have to stitch together separate tools Infinite site About.

The product is live with a sign-in and onboarding flow; customers can integrate via API/SDK, trigger payments, and monitor status from a dashboard. The company is positioned for real-world cross‑border B2B use cases like import/export; public materials don’t name customers yet and Infinite is a YC Winter 2025 startup, which points to early pilots rather than a broad public rollout Sign in Solutions: Import/Export YC profile.

Who are their target customer(s)

• Import/export firms paying overseas suppliers: International wires are slow and costly, FX is unpredictable, and they need clean records for customs and audits. They want faster settlement and built‑in compliance to reduce manual work.
• Marketplaces/platforms paying global sellers or service providers: Building and maintaining payouts at scale is complex (failed transfers, reconciliation) and keeping up with KYC/AML for thousands of recipients is burdensome for small teams.
• Fintechs and payment companies seeking faster settlement: They need near‑instant customer payouts while managing custody, on/off‑ramp partners, and regulatory risk without building all the compliance infrastructure in‑house.
• Payroll/contractor-payment providers with international recipients: Recurring cross‑border payouts face delays, FX costs, and identity verification hurdles, creating payroll compliance risk and support overhead.
• SMB finance/treasury teams automating regular cross‑border B2B payments: Manual wires and reconciliations waste staff time, while case handling for suspicious transactions introduces delays and audit risk.

How would they acquire their first 10, 50, and 100 customers

• First 10: Run paid pilots with a handful of import/export firms and two marketplaces from YC/founder networks, dedicating an engineer and compliance onboarding to move a small tranche of real payments and document cost/time savings.
• First 50: Add vertical/channel partners (custody/on‑ramp and payroll/ERP integrations), host developer office hours, publish onboarding checklists, and convert pilots into self‑serve trials with clear success metrics and referral credits.
• First 100: Segment go‑to‑market with a small enterprise sales team offering SLAs, volume pricing, and dedicated compliance onboarding, while scaling inbound via public case studies, targeted trade shows/webinars, and a partner program for accountants and platform integrators.

What is the rough total addressable market

Top-down context:

Global B2B cross‑border payment flows are about $31.6T in 2024; applying McKinsey’s average payments revenue take rate (~0.13%) implies an industry fee pool on the order of $40–45B tied to these flows Mastercard/FXC McKinsey.

Bottom-up calculation:

SMB B2B cross‑border flows are ~$13.8T; at ~0.13% implied revenue, that’s ≈$18.4B/year, but with banks handling ~92% of flows, the near‑term non‑bank accessible pool is ≈$1.47B; winning 1% of that is ~$(15)M ARR scale Mastercard/FXC McKinsey.

Assumptions:

• Use McKinsey’s ~0.13% average payments revenue take rate to translate flows into revenue pool.
• Non‑bank processors can access ~8% of SMB B2B cross‑border fee pool today due to bank dominance.
• Initial focus is SMB/marketplaces/payroll corridors where higher margins and faster adoption are plausible.

Who are some of their notable competitors

• Circle: USDC issuer offering payments and payouts APIs that enable businesses to accept and settle using stablecoins—an overlapping use case for stablecoin‑based B2B flows Circle.
• Stripe (onchain USDC): Supports onchain USDC acceptance and payouts for internet businesses, giving mainstream developers programmable crypto rails that can overlap with cross‑border payout needs Stripe Crypto.
• Airwallex: Global cross‑border payments and treasury platform with developer APIs; a well‑funded non‑crypto alternative for international B2B payments and reconciliation Airwallex.
• Wise Business: Large SMB‑focused cross‑border payments provider offering multi‑currency accounts and lower‑cost transfers; a widely adopted non‑crypto benchmark for speed and cost Wise Business.
• Bitso for Business: Crypto‑powered cross‑border payments and liquidity, especially in Latin America; a corridor‑focused competitor that also leverages digital assets for settlement Bitso.