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OddsView

The Bloomberg Terminal of Sports Betting

Winter 2024active2024Website
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Report from 29 days ago

What do they actually do

OddsView has shut down. Its homepage states the team "made the difficult decision to shut OddsView down" after two years serving "thousands of sharp bettors" (OddsView homepage).

While live, OddsView was a paid, web-based odds terminal. It aggregated real-time prices across many sportsbooks, flagged positive expected value (+EV) and arbitrage opportunities, visualized historical line movement, and included promo/free-bet calculators. Users typically scanned odds or +EV/arb screens, checked line-movement charts, then executed bets on the relevant sportsbooks; tutorials showed this workflow in practice (OddsView site, WebCatalog summary, Oncely product summary, YouTube tutorial).

The team’s stated goal was to build a “Bloomberg Terminal of sports betting” with faster feeds, deeper time-series tools, and more automated alerting/middling capabilities, but the shutdown means that roadmap isn’t being pursued now (YC listing, Product Hunt, OddsView homepage).

Who are their target customer(s)

  • Professional/sharp bettors trading prices across books: They need a single, reliable view of real-time odds and historical line movement to spot rare mispricings; slow or fragmented feeds erode edge.
  • High-volume recreational value hunters: Manually scanning many sportsbooks is time-consuming and error-prone; they want filters and screens that surface +EV and high-priority bets quickly.
  • Arbitrage bettors: They require fast cross-book detection and confirmation of sure-bet windows; delays or stale lines can eliminate the profit opportunity before execution.
  • Promo/bonus exploiters: Converting free bets and offers into real value requires precise staking and conversions; doing this by hand leads to mistakes and lower ROI.
  • In-play/live traders who hedge or middle: They need low-latency updates, alerts, and clear line-movement charts to act within seconds; juggling multiple apps leads to missed, time-sensitive trades.

How would they acquire their first 10, 50, and 100 customers

  • First 10: Founder-led outreach to known sharps and high-volume bettors (existing contacts, Discord moderators), offering free premium accounts in exchange for daily use and feedback, plus 1:1 onboarding to tailor filters and alerts.
  • First 50: Turn early users into advocates with referral incentives, run live walkthroughs/AMAs in targeted Discords and Reddit threads, and publish two short case studies showing real +EV/arbitrage wins to use on landing pages; add a low-friction trial and one-click teammate invites.
  • First 100: Scale with tutorial videos and SEO around how-tos, targeted paid/retargeting to demo viewers, and an affiliate program with matched-betting sites/Discords; standardize onboarding via in-app tours, alert templates, and short email sequences to improve trial-to-paid conversion.

What is the rough total addressable market

Top-down context:

Global sports-betting operator revenue is on the order of tens of billions annually, with online a large and growing share; user counts are projected in the hundreds of millions worldwide (Grand View Research, Statista).

Bottom-up calculation:

Assume ~250M online bettors globally and price points typical for pro tools ($99–$347/month). Depending on penetration (0.1%–3%), the theoretical revenue TAM ranges from hundreds of millions to tens of billions annually; the realistic, serviceable niche for a sharp-focused terminal is likely in the low tens to low hundreds of millions per year (OddsView pricing context, Betstamp Pro pricing, Statista).

Assumptions:

  • ~250M global online bettors is a reasonable midpoint for sizing.
  • Viable monthly price points range from ~$99 to ~$347 for pro-grade tools.
  • Penetration scenarios of 0.1%, 1%, and 3% reflect niche-to-broad adoption.

Who are some of their notable competitors

  • OddsPortal: A widely used odds-aggregation site with side-by-side prices and historical line movement for line shopping; stronger for lookups than for automated +EV/arb alerting (site, sure bets).
  • BetBurger: A paid arbitrage (“surebet”) scanner offering real-time monitoring, alerts, and calculators focused on guaranteed-profit opportunities rather than a full trading terminal (manual).
  • RebelBetting: Desktop/web software for value betting and arbitrage with customizable filters, real-time alerts, and stake calculators; oriented to scanning/alert workflows (features, arbitrage).
  • Don Best (DonBest): An industry-facing real-time odds console and data feed used by professional trading desks, offering current/historical lines, scores, and more—closer to institutional tools than consumer apps (desktop odds console).
  • The Action Network: Consumer-facing service combining live odds, line-movement tracking, bet tracking, and editorial analysis, with a paid PRO tier for more tools—aimed at mainstream bettors (odds, app info).