What do they actually do
Remi provides a web and mobile tool that turns a property address or a short set of photos into roof diagrams, measurements, and a simple material takeoff. It is built for three audiences: homeowners who want a quick assessment or estimate, contractors who need fast, consistent takeoffs to price jobs, and enterprises (e.g., insurers or property managers) that process large volumes of roofs.
A typical use looks like this: enter an address or upload photos; Remi returns a roof diagram with measurements (area, pitch, edges) and an itemized takeoff. Contractors can adjust details, attach photos, and turn the takeoff into a quote to share with the homeowner. Homeowners can review or approve estimates, and larger customers can process many roofs in bulk and export results into their existing systems.
Outputs are shareable as reports (e.g., PDF) and data files (e.g., CSV). The product is usable in the field on phones or tablets so sales teams and crews can reference measurements and specs on site.
Who are their target customer(s)
- Homeowners seeking a roof inspection or quote: They don’t know their roof’s condition or cost and prefer not to schedule in‑person visits just to get a first estimate. Waiting days and receiving inconsistent quotes slows decisions.
- Independent/small roofing contractors (owner‑operators): Measuring by hand consumes time that could be spent on bids or installs. Manual takeoffs cause errors, reorders, and margin loss.
- Estimators and sales teams at mid‑size roofing companies: They need accurate, consistent measurements and line‑item lists so quotes are repeatable across staff. Inconsistent methods force rechecks and lengthen sales cycles.
- Enterprise buyers (insurers, property managers, multi‑location contractors): They must process many roofs quickly with standardized, auditable outputs. Current workflows are fragmented and require significant manual coordination.
- Field crews and operations managers: Crews receive incomplete specs or wrong material counts, causing return trips and delays. They need clear, mobile-friendly job details to install correctly the first time.
How would they acquire their first 10, 50, and 100 customers
- First 10: Run hands‑on local pilots with 5–8 nearby roofers and a few homeowners from the founders’ network and local groups; deliver discounted measurements on real jobs and iterate rapidly until the tool reliably replaces manual measuring.
- First 50: Leverage referrals from early users, place demo materials at local roofing supply stores, and run targeted outbound to owner‑operators; convert pilots to paid accounts and produce a few concrete case studies.
- First 100: Add a small field sales/onboarding function, launch a simple homeowner lead‑capture page that routes to subscribing roofers for a fee, and secure 1–2 institutional partners (e.g., a regional property manager or distributor) for volume deals.
What is the rough total addressable market
Top-down context:
TAM spans homeowner one‑off reports/lead fees, contractor subscriptions plus per‑roof usage, and higher‑value enterprise contracts for insurers/property managers. The contractor and enterprise segments likely drive most revenue potential.
Bottom-up calculation:
Using illustrative placeholders (R=1.2M roofs/yr, Ph=10%, Rh=$30; C=70k, Pc=30%, Rc=$1.2k/yr; M=3k, Rm=$6k/yr; E=300, Re=$60k/yr), TAM ≈ $64.8M/year, with the bulk from contractors and enterprise.
Assumptions:
- Annual roofs addressed (replacement/major repair) ≈ 1.2M; 10% of homeowners would pay/use a digital report at ~$30.
- Addressable contractors ≈ 30% of 70k, each averaging ~$1.2k/year in subscription + usage.
- Mid‑size and enterprise counts/pricing: ~3k mid‑size at $6k/yr; ~300 enterprises at $60k/yr.
Who are some of their notable competitors
- EagleView: Aerial imagery and automated roof measurements used by insurers, large contractors, and municipalities; strong in address‑based measurements and enterprise claims workflows.
- HOVER: Generates 3D models and takeoffs from smartphone photos for contractors and homeowners; known for homeowner‑friendly capture and editable estimates.
- RoofSnap: Measurement and estimating app for small contractors and sales teams; focuses on quick field measurements, simple takeoffs, and shareable estimates.
- Roofr: Automated roof measurements and quick online estimates aimed at contractors and lead platforms; competes on speed and low‑friction quote generation.
- AccuLynx: Roofing‑specific operations software (CRM, estimating, scheduling, production); relevant if Remi expands beyond measurements into full job management.